Purani Dilli ki Jalebi
Product USP:
A crispy, syrup-soaked spiral inspired by the legendary halwai shops of Old Delhi, delivering the perfect harmony of crunch, aroma, and luscious sweetness.
History of the Product + Ingredients:
Jalebi has been a beloved street sweet across India for centuries, but Old Delhi’s version holds a special place in culinary history for its rich flavor, saffron hue, and indulgent texture. Our Purani Dilli ki Jalebi is prepared from a fermented wheat flour batter, deep-fried to golden perfection in pure desi ghee from Rajasthan, and immediately soaked in a saffron-rose sugar syrup for irresistible aroma and flavor. Made with wheat flour from Punjab’s fields, cane sugar from Uttar Pradesh, and cardamom from Kerala, every ingredient is chosen to honor the authenticity of this North Indian icon.
Shelf Life:
-
Peak freshness: 6–8 hours after preparation
-
Chilled: Up to 2–3 days (may lose crispness)
Description:
Our Purani Dilli ki Jalebi is crisp on the outside, soft within, and saturated with golden syrup that carries the floral notes of saffron and rose. The slight tang from the fermented batter enhances its flavor, making each bite a sensory celebration. Perfect for festivals, street-food-themed gatherings, or weekend indulgence, this jalebi is a tribute to Old Delhi’s vibrant food culture — best enjoyed hot and fresh for the full halwai shop experience.
Choose options
Saffron & Mishri - Curators of Luxury Mithai
Welcome to the world of Saffron & Mishri, where timeless Indian mithai meets contemporary craftsmanship. Each creation is made with the finest ingredients — from premium nuts to aromatic saffron — ensuring a rich taste and an indulgent experience.
Our collections draw inspiration from India’s royal culinary heritage, reimagined for modern celebrations. Every sweet is handcrafted in small batches for unmatched freshness, making them perfect for gifting or treating yourself.
Need help?
Frequently Asked Questions
Shelf life depends on the mithai itself, and can range from 1-30 days depending on the product. For example, the Kesar Motichoor has a 2 day shelf life, whereas the Besan Ladoo has 30 days.
Store the sweets in a cool, dry place at room temperature (between 20–24°C). Keep them away from direct sunlight and sources of heat. Please do not refrigerate, as it may alter their texture and taste.
We do not accept modifications on the same day of order delivery. For regular orders, please contact us at least one day in advance. For bulk orders, timelines may vary—do reach out to us directly for assistance.
Our unique approach is not reinventing mithai, but restoring its authenticity. With small-batch production and meticulously curated packaging, we provide an experience, not just a product. Our brand blends old-school mithai nostalgia with modern luxury; Saffron & mishri sets the standard.
Yes, we offer same-day delivery for orders placed before 3 PM. Orders placed after 3 PM are delivered the next day. Please note, orders containing crunchy kachoris are delivered only on Saturdays.
Yes, you can customise both the selection of mithai and the gift box. While mithai customisation is available from the current menu, box customisation requires a minimum order quantity of 100–150 boxes.
We’ve taken a lot of effort in curating the recipes for these mithais and all our mithais are subjective to your personal taste and preference. However, our best sellers are Kaju Katli, Roasted Besan Ladoo, Pista Barfi, Milkcake, Kesar Motichoor Ladoo.
Yes, we offer a selection of sugar-free mithais made with natural sugar substitutes like stevia. We also have healthier options such as our Medjoul Dates Bar and Date & Nut Barfi—naturally sweetened and excellent sources of energy.